WORK / WRITING
Ideas. Design. Communication. All With Purpose.
A growing collection of graduate writing, communication strategy, curriculum work, design experience, and digital media projects. This page brings together the work that connects education, creativity, and professional communication.
GRADUATE WRITING
Research papers, media analysis, ethics, SEO writing, and strategic communication.
CURRICULUM & INSTRUCTION
Course design, lesson plans, projects, rubrics, and career-connected learning.
DESIGN & DIGITAL MEDIA
Branding, print design, web design, Adobe Creative Suite, and digital content.
How Algorithms Shape Media Consumption
Algorithms shape media consumption because streaming platforms do not simply deliver content anymore. They recommend it, rank it, organize it, and influence what audiences notice
How Streaming Changed Movie Culture
Streaming did not just change where people watch movies. It changed what audiences expect from entertainment
How Technology Changed Music Consumption
Music used to be something people collected. Now, it is something people expect to access instantly.
How I Used Visual Design to Grab Attention and Improve My Webpage
When designing for the web, appearance isn’t just decoration—it’s a critical part of communication. In Module 6, we explored how typography, multimedia, and infographics shape
Unplugged Experience
Technology has become an essential part of daily life, shaping both personal and professional environments. As discussed in Introduction to Mass Communication: Media Literacy and
Evolution of Communication and Technology
Introduction Communication technology has transformed how people connect at home, in schools, and at work. This paper examines key contemporary advancements, smartphones, and their effects
How Algorithms Shape Media Consumption
Algorithms shape media consumption because streaming platforms do not simply deliver content anymore. They recommend it, rank it, organize it, and influence what audiences notice
How Streaming Changed Movie Culture
Streaming did not just change where people watch movies. It changed what audiences expect from entertainment
How Technology Changed Music Consumption
Music used to be something people collected. Now, it is something people expect to access instantly.
Unplugged Experience
Technology has become an essential part of daily life, shaping both personal and professional environments. As discussed in Introduction to Mass Communication: Media Literacy and
Evolution of Communication and Technology
Introduction Communication technology has transformed how people connect at home, in schools, and at work. This paper examines key contemporary advancements, smartphones, and their effects
AI in Digital Marketing: Changing the Game, Raising the Stakes
By Nicole Jacob, Communications Professional & Founder of Theon Media LinkedIn Why AI Matters in Marketing Artificial Intelligence (AI) is revolutionizing digital marketing by enhancing
How Algorithms Shape Media Consumption
Algorithms shape media consumption because streaming platforms do not simply deliver content anymore. They recommend it, rank it, organize it, and influence what audiences notice
Media’s Impact on Culture
When we talk about how much influence media really has, you don’t have to look far. What just happened this past weekend is the perfect
Building Media Literacy Skills
Hello everyone, My name is Niki Jacob. I come from a background in digital media and education. Currently a digital media instructor at a local
How I Used Visual Design to Grab Attention and Improve My Webpage
When designing for the web, appearance isn’t just decoration—it’s a critical part of communication. In Module 6, we explored how typography, multimedia, and infographics shape